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March 15, 2022

Europe is seeing a hiring boom in air force industry digital media roles

Some parts of the world are investing more heavily in digital media roles than others

By Data Journalism Team

Europe was the fastest growing region for digital media hiring among airforce industry companies in the three months ending January.

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The number of roles in Europe made up 20.5% of total digital media jobs – up from 11.4% in the same quarter last year.

That was followed by Asia-Pacific, which saw a 2.9 year-on-year percentage point change in digital media roles.

The figures are compiled by GlobalData, who track the number of new job postings from key companies in various sectors over time. Using textual analysis, these job advertisements are then classified thematically.

GlobalData's thematic approach to sector activity seeks to group key company information by topic to see which companies are best placed to weather the disruptions coming to their industries.

These key themes, which include digital media, are chosen to cover "any issue that keeps a CEO awake at night".

By tracking them across job advertisements it allows us to see which companies are leading the way on specific issues and which are dragging their heels - and importantly where the market is expanding and contracting.

Which countries are seeing the most growth for digital media job ads in the airforce industry?

The fastest growing country was France, which saw 3.5% of all digital media job adverts in the three months ending January 2021, increasing to 10.3% in the three months ending January.

That was followed by the United Kingdom (up 2.4 percentage points), India (up 2.1), and Australia (up 0.9).

The top country for digital media roles in the airforce industry is the United States which saw 70.6% of all roles advertised in the three months ending January.

Which cities are the biggest hubs for digital media workers in the airforce industry?

Some 7.3% of all airforce industry digital media roles were advertised in El Segundo (United States) in the three months ending January - more than any other city.

That was followed by Tucson (United States) with 7.3%, Andover (United States) with 3.8%, and Toulouse (France) with three%.

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Whilst at its core a humanitarian crisis, the Russian invasion of Ukraine risks adding materially to existing global economic and supply challenges. We are likely heading into a period in which geopolitics will become a regular part of boardroom discussions. Recent developments have seen Russian companies make significant progress around the world to supply countries with equipment in various Aerospace, Defense & Security sectors. This means that countries dependent on Russian arms for their security calculations should review all purchases and clauses regarding their programs and payments. Download GlobalData’s 5th Ukraine Conflict Executive Briefing to learn more. This report is part of a continued series that is renewed monthly with the latest data and analysis, as the conflict develops and has wider implications across sectors. Access the latest macro-economic forecasts, charts with the latest data, and our updated sanctions tracker, as well as our updated sector scorecards to reflect the current views on the impact of the crisis at a company level.
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